Helping you CREATE successful online products
onkar@producthubhob.com
0044-(0)208 017 0859
Helping you CREATE successful online products
onkar@producthubhob.com
0044-(0)208 017 0859
What we do?
If you are facing product challenges anywhere from complex user journeys, low conversion on product revenues, to
content management implementation issues, then we should be talking. Whatever be the stage of your products′ journey,
we offer our industry-wide expertise to:
CONCEPTUALIZE - a new product idea for generating revenue
RE-DESIGN - a long serving product to increase your customer base
ENHANCE - an existing product to meet your customer demands
ASSESS - market dynamics to build your product strategy
TRAIN - your team on online product launch process in agile (scrum)
EMBRACE - product management trends to manage change
Online Product Launch Process™
Our 8-step Online Product Launch ProcessTM ensures that you have clarity on the major milestones of your product development lifecycle. This will help you decide which areas need more attention, team inputs and internal/external validation. This process is applicable for both Waterfall & Agile projects, however, we believe that certain types of projects benefit more under a certain methodology.
The best thing is that we can help you anywhere in this product development lifecycle. So, if you are deciding to build a new product, or have already done the foundation work, or revamping an existing product or integrating an existing product to create a new one, our promise to you is that we will bring in our expertise to the table and take your product to the next level you envision.
Discover
When you have a new product idea or want to revamp an existing one, we help you to discover ‘What is the product’ - that matches with your vision and has a great ROI. The output you get is a Product Concept Model !
We will shape your
Product Architecture
We will analyse your
Client Feedback
We will define your product’s
Commercial Strategy
WHAT THIS MEANS FOR YOU…
Product Architecture will help you to:
Map the content and product functional capabilities
Assess your existing and competitor products
Build consensus on vision & mission
Knowing Clients’ Feedback will ensure:
You are able to build a client centric product
You can engage & build rapport with your clients
You know your clients’ persona and needs
A sound Commercial Strategy helps in:
Understanding product’s pricing & ROI model
Detailing steps to launch your product
Defining robust sales, marketing & conversion plan
design
The capabilities of the product are mapped to how a client would use the product & benefit from it ensuring the interaction is intuitive & seamless. The output you get is a clickable visual wireframe for the product.
We will map your
Client Journeys
We will create
Product Wireframes
We will outline high level
Product Backlog
WHAT THIS MEANS FOR YOU…
You are aware of the various usage Journeys a Client may take that:
Highlights business process flows that need streamlining
Shows avenues to cross-sell and up-sell
Enables you to offer customised content and features
You can use the options available on clickable Wireframes to:
Perform client demo to get feedback on product’s capabilities
Simulate client’s interaction with product
Visualise details of your product’s features and content
Functional requirements listed in a Product Backlog will help you to:
Establish relationships between content, functionality and process
Conduct an early technical feasibility
Prioritise & estimate the time and cost of product delivery
define
The visual designs are created for the product along with defining detailed user stories required to build the online product. The output you get is a Product launch roadmap with MVP highlighted.
We will define your
Product Roadmap
We will create product's
Visual Designs
We will write detailed
Functional Requirements
WHAT THIS MEANS FOR YOU…
The Product Roadmap enables you to:
Share the guideline with your product team
Prioritise the features & content you want to Go live with
Visualize the evolution of the product – MVP & beyond
The Visual Designs will help you:
Showcase & validate designs with internal stakeholders
Baseline a consistent visual style guide for development
Finalise the product’s visual look & feel
The detailed Functional Requirements will allow you to:
Start product development
Verify the business rules that drive the content & features
Estimate time and complexity of product development
deliver
A detailed handover & walkthrough of product roadmap, business rules & functional requirements will be given to your in-house or offsite delivery team. The output you get is that your team is equipped to build the product.
We will provide detailed
Handover & Training to your Delivery team
We will liaise during
Development & Testing with your Delivery team
We will help you select
3rd Party Delivery Team If you don’t have one
WHAT THIS MEANS FOR YOU…
After the Handover & Training, your Delivery team will:
Know the product roadmap and MVP
Be aware of all features and content requirements
Understand the customer journeys and business rules
When we liaise with your Delivery team, we will help:
Your Product Manager with product launch
Any further analysis during the development cycle
Requirement support and sprint planning
If you need to hire a Technical Delivery team, we will:
Advise you on product launch activities
Provide a detailed requirements walkthrough to the 3rd party
Help you find a suitable 3rd party technical delivery team
Product Hub Hob Model
The application of product management principles will differ depending upon the phase of your product and the industry vertical it operates in. In order to provide the best matched solution, we use our Product Hub Hob’s model: CREATE - Based on your product’s current phase in the Product management lifecycle, you could be ‘Conceptualizing’ a product idea, or doing a ‘Re-design’ of a revenue generating old product, or ‘Enhancing’ a product to make next version release.
On the other hand, you could be at a Discovery stage where you just want to ‘Assess’ the market place and form your strategy. Sometimes, you might have a need to ‘Train’ yourself or your team in hands-on product management; or you need your existing team to ‘Embrace’ the product management trends in their day-to-day functioning. In any of these scenarios, we can help you in creating a successful online product for your organization and customers
HOW WILL WE WORK WITH YOU?
2 Hour Workshop
We come prepared to draw a blueprint of your product idea in a couple of hours
Solution Proposal
Based on your needs, we propose a tailored solution covering a mix of: Discover, Design, Define & Deliver phases
Start Project
Our team starts to work on your product as per the proposal
